01
The publishing job
A consultant's job is authority: a document a prospect can read that shows how you think, before they pay to find out.
02
A workflow that fits
Choose the research-report or how-to format, put the conclusion first, and keep every claim traceable to its source — the report is only worth what its evidence is. Export PDF so the layout, the tables and the page numbers survive forwarding.
03
A useful first project
A short report on the one question every prospect asks in the first meeting. It answers the question, it shows the method, and it is the thing you send instead of a proposal.
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